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Clari, which develops software focusing on the opportunity-to-close, or OTC, process, on Wednesday announced integrations with DocuSign, Clearslide and Xactly. Clari's artificial-intelligence-powered OTC platform already integrates Google and Microsoft email and calendar activity, which gives sales ...

ShippingEasy has launched Automated Email Marketing as an addition to its customer management module. This new tool has a powerful rules engine that helps users increase sales, the company said. Among other things, it can set up a trigger to send an email to first-time buyers immediately after an or...

INSIGHTS

Counting Down to ASC 606

There will be little New Year's Eve celebrating but perhaps a lot of morning-after hangovers for U.S. businesses that haven't begun preparing for ASC 606, the Financial Accounting Standards Board's new rules about revenue recognition. They are set to go into effect on Jan. 1, 2018. The change is har...

The joint platform will target B2C and B2B firms in retail, telecommunications and resources. "Personalized experiences for customers across all aspects of their interaction with a company are a big challenge for many companies," said Nucleus Research analyst Rebecca Wettemann.

Tushar Makhija is vice president of revenue at Helpshift. In this exclusive interview, Makhija underscores the importance of establishing effective ways to connect with customers.

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Salesforce's IoT Strategy

Salesforce is a large and well-disciplined development company. It's pretty good at marketing too. It continues to innovate in all product areas, from core platform to applications, and the one criticism I'd make is that it's information overload at times. Lately Salesforce has made a big deal of ad...

Music can enhance the customer experience even in nontraditional retail environments, suggests a study released Thursday by Mood Media and the Society of Composers, Authors and Music Publishers. The study was conducted in France. Customers had a more favorable experience in five business locations -...

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Salesforce Gets Granular

If you need an example of digital disruption, you can't do better than the retail banking industry. A byzantine collection of rules and regulations plus the overhang of many legacy systems have conspired to prevent banks from becoming more involved with their customers.

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OpenWorld 2017

I spent last week at Oracle's customer event, OpenWorld 2017, in San Francisco. When I wasn't drinking from an information fire hose, it was alternately fascinating and exhausting. There were major announcements in database, blockchain, artificial intelligence, cybersecurity, and other stuff I'm ass...

Helpshift's new Web Chat application uses AI to help companies release scalable chatbots that can automate customer service through real-time interactions. The new AI-based tool, released last week, will boost Helpshift customers' ability to provide enterprise-grade support to their customers, the c...

Bpm'online has introduced software update 7.11 for its intelligent customer relationship management and business process management platform, with more than 200 improvements designed to accelerate strategy execution. Among other features, it provides new machine learning capabilities and predictive ...

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Digital Hub Returns

Digital Hub is not a new idea. It's been percolating for a few years, and its roots can be traced to Dublin, Ireland, where in a cluster of eight buildings, there exists what might be the original hub. In Dublin, it's made up of 97 companies employing 725 people, and it was given a jumpstart by the ...

AppDirect on Tuesday announced new products and functionality for its Cloud Commerce Platform. The new tools, AppReseller and Cloud Management Suite, enable software vendors to launch reseller partner programs quickly. Software as a Service providers can use the new capabilities to help their smal...

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Einstein Tries Sales Forecasting

When Salesforce unveiled sales forecasting with its AI tool, Einstein, my immediate reaction was that it should have tried something easier -- like solving global warming. A sales forecast that bears some resemblance to reality has been a grail quest for all of us for many years, and Salesforce is n...

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