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Happy New Year! Let's be counterintuitive for a moment, shall we? We're in a recession and we all know it. Traditionally (and sadly) in an economic downturn, when companies seek to lower their expenses, they cut their marketing budgets -- and why not? Marketing costs money, and if you believe your ...

The global financial marketplace has recently become quite volatile, as fears of an American recession affect economies all over the world. Such fears can be especially dangerous for businesses. In times like these, many top managers panic and make unwise decisions such as firing quality employees a...

Working from home has become an acceptable option for a wide range of professionals, including salespeople and lawyers. Until recently, this option, dubbed "homeshoring," was unpopular in the call center, although that perception has been changing. "Companies are becoming more comfortable in letting...

In Internet time, it's been an eon since "smart appliances" were said to be stocked on the near horizon, but many sunsets later -- eight years, actually -- the futuristic devices are still, well, in the future. One would think the green movement, among other things, would have pushed this concept al...

For many e-tailers, online chat is a closer. Packaged and offered up to site visitors as a service, it provides an opportunity to close a sale when an uncertain customer wavers. Retailers were early adopters of this technology precisely because of the distinct return on investment, Conversive CEO Ro...

Memo to telecom service providers: "We never thanked you, but you did a great job offering us consolidated billing. It is hard to remember now, as for the last few years you have been so aggressive in promoting bundled services, but five years ago, this was a major pain point. Three bills for ISP, c...

This summer, Bob Lyons was tapped to lead Avaya's contact center division. The new general manager and vice president of customer service applications -- a relatively new position at Avaya -- joined the company at a crucial time. It was in the midst of reorganizing its operations around three busin...

"Smart" shopping carts have been around for a while, but until recently, they haven't managed to gain much traction. Now, some momentum is building, according to proponents of the computer-rigged market baskets that -- with a swipe of a card -- can flash an alert that a customer's favorite brand of ...

When it comes to security software, who really knows what lurks in the minds of today's users? It appears that most people seem to choose their security products based on a lot of other factors beyond their ability to protect their computers from the malicious forces at work. Whatever the label on t...

What a great time to be thinking about the future. Seriously. This is my last column of the year, and traditionally I try to forecast some movements in the market for the year ahead. This year it takes a special kind of fortitude to even read a piece like this, let alone write it, but if you think ...

The Internet provides opportunities for businesses to interact with customers in new ways. As innovations in social media appear, enterprises slowly adopt those same trends to offer alternatives for making the sale online. Some companies are attracting potential new clients through live video stream...

The Federal Reserve Bank has issued new rules that will take effect in 2010, radically changing the way credit card companies treat their customers. Essentially, they are strong protections that regulate interest rates and billing methodologies. For instance, card companies will be prohibited from ...

The economic downturn is top of mind for every organization. Pick up a newspaper or turn on the TV and it's hard to dismiss the facts: Recession looms and nobody knows when or how it will end. As a Research Director in the Customer Management Technology Group at the Aberdeen Group, I'm constantly ge...

I don't know about you, but I will be happy to write "The End" on the chapter we call 2008. Normally, at the end of a year I look back at some of my predictions from a year earlier and look for some indication that I was on track at least some of the time. This year is different. Who cares, really...

The number of diabetes patients and those with the potential for diabetes has grown substantially over the past decade and continues to expand. This trend creates a tremendous demand for innovative care solutions and service models. New service innovations will take advantage of the latest monitorin...