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Salesforce.com has introduced Salesforce CRM for Twitter, a new social media application. Twitter, for the uninitiated, is a free platform that lets people send out messages of no more than 140 characters to as broad a community as they can build. The posts, or "tweets," as they're known, can cover ...

Having joined the business software company in 1996, George Klaus, chairman, president and CEO of Epicor, is hardly a newbie by industry standards. However, he tells CRM Buyer that all of his executive team has been with the company even longer -- long enough, in other words, to have weathered sever...

Once upon a time, business was done smartly and logically. New initiatives were part of long-term plans and all new ideas had to pass muster. Then came a period where a whiff of a trend meant change for change's sake, which was followed by a period most notable for its greed-fest. Combined, these la...

Successfully leveraging an organization's collective knowledge has been an aspirational goal for decades, but many companies have deemed the effort as a "mission impossible" after investing time and money into these projects. Companies have built out information strategies that leveraged sprawling d...

Do you know what your people are working on? Do you know why your project is late? Do you know if you are getting the ROI you need? You may not realize it, but what you don't know can hurt you and your organization. You might be planning projects that your resources cannot accommodate, or spending t...

Although Zoho CEO Sridhar Vembu doesn't describe his company as the Wal-Mart of the software world, he would likely find the comparison apt. Some vendors stand out from their peers because they were the first to commercialize a particular application; some because they were the most successful in ev...

Knowledge is power, but without context and imagination, it's just bytes of data, every bit as dark and useless as ignorance itself. "One bank CIO recently told me, 'We had the data, but we did not have the information,'" Boris Evelson, analyst at Forrester, told CRM Buyer in describing the banking ...

Last Monday at Demo, Zuora CEO and cofounder Tien Tzuo introduced Z-Commerce for Facebook -- a significant announcement that might be looked back on as a turning point in the evolution of on-demand technology. Zuora, if you don't know, provides an on-demand billing and payments suite for companies t...

It's been four months since Google announced it would guarantee 99.9 percent system accessibility for users of its Google Apps Premier Edition -- a cloud-based productivity suite of business-oriented messaging and collaboration apps, including integration capabilities and support. At the time, it se...

Journyx, a company that provides Web-based time-tracking and project management applications, also offers its customers a back door into customer service. That is, its application lets users track what a customer cost. That is a number that is often surprisingly miscalculated or not calculated at a...

We all know that simply allowing customers to purchase products and services through your company's Web site isn't enough anymore. Now accustomed to second-generation Web technology, most customers no longer will choose to spend time at self-service sites that can't provide the customized, specific ...

Last week Salesforce.com marked its 10th year in business. To celebrate, the company held a conference call to discuss its earnings, and CEO Marc Benioff brought presents for his investors. The big announcement was that Salesforce had succeeded at generating just over $1 billion in revenue for its ...

This year promises to be one of the most challenging in recent memory for online retail. The strategies and tactics that online retailers have relied upon in the past will not work in this harsher, new consumer climate. This year will clearly separate winners from losers. Winners will have the wisdo...

By any measure, SaaS vendor RightNow Technologies closed the year on a high note, completing seven million-dollar-plus deals in the last quarter. In fact, CEO Greg Gianforte told CRM Buyer, "our sales teams delivered the highest total bookings in any quarter over the last two years. In the current e...

Open development platforms and their offspring -- mashups -- are behind the significant changes in CRM functionality that have been introduced over the last year or so. These are early days for Platform as a Service, though, and each vendor is approaching the technology on its own preferred path. Fo...