Sales

On July 11, when Apple had barely started to sell its much-anticipated iPhone 3G, Salesforce.com became the first customer relationship management vendor to announce the availability of its mobile applications for the iPhone in Apple's App Store. Now, two weeks after the phone's release, a few other...

As more buyers and sellers look to the Web and as other parties in the real estate value chain move to Web-enabled business software platforms, the real estate industry has begun to embrace CRM as a sales tool. While enterprise-level leaders such as Oracle and SAP don't have specific CRM offerings f...

Ease of use and software simplicity have been mainstay messages in CRM for many years. I have watched as this messaging has alternated with financial benefits for a long time, and I am not sure if it's random alternation or if there might be economic undertones, but it seems like we're trading theme...

On-demand business-to-business marketing vendor Genius.com has developed a new collaborative e-mail marketing module that focuses on lead qualification and prioritization. MarketingGenius brings together the sales and marketing departments. To a certain extent, it adds a service element, as the pros...

LucidEra, a provider of on-demand analytics for sales professionals and managers, is bringing marketing into its fold with the addition of LucidEra Lead Insight. This is an analytics application with more than 65 prebuilt metrics focused on marketing performance -- specifically, how effective the ma...

Oracle has released the third in a series of small, plug-and-play Web 2.0 tools designed to enhance specific features of its customer relationship management platform. Oracle Sales Prospector, previewed Monday at the Enterprise 2.0 conference in Boston, recommends prospective leads, rating the likel...

As a company grows in size, various information sharing challenges appear that can stifle that growth. One such speed bump sets in a few years into the growth cycle, when the company expands and each department develops its own information needs. That problem is called "Islanditis." The system that ...

Jigsaw, a provider of corporate information, sales and marketing leads, is providing some of its contacts for free to customer relationship management vendors under a newly launched Open Data Initiative. Several companies are taking advantage of the open source program and have inked partnership agr...

It's official. With the general availability of Microsoft Dynamics CRM Online, Microsoft is now formally a player -- a big one -- in the online CRM space. The general availability release seems almost anticlimactic, given that so many of its features and functions are the same as those in Dynamics C...

The big CRM news of the week was Salesforce.com's tie-up with Google to embed its CRM application in the search engine provider's productivity suite. Plenty in the industry were wowed by the development -- not all, though. Zoho CEO Sridhar Vembu can be counted among the latter. Zoho is an on-demand ...

Salesforce.com and Google have announced the rollout of Salesforce for Google Apps, a product that combines Google's budding suite of productivity applications with the ubiquitous on-demand customer relationship management application. The two are already collaborators on Salesforce Group Edition fe...

As an executive at Callidus Software, Chris Cabrera was frustrated at the mid-market deals he often had to leave at the wayside. There were firms that basically could not afford Callidus' on-premise incentive compensation software, nor the integration and implementation costs that would accompany su...

There are those partnerships where the companies swap logos and do joint press releases and that's about it, and then there are partnerships where true integration happens. This latter type of partnership is starting to emerge between Salesforce.com and Google, and that's a very good thing for the C...

Empowering sales forces with tools to work remotely has evolved dramatically since the first wave of smartphones hit the streets. Sales reps have grown adept at basic applications such as e-mail and Web browsing, but often still wait for an end-of-day laptop session to access their CRM system. Still...

RightNow has enhanced its retail industry-specific app with chat and feedback functionality -- changes that give users more outreach options to customers using self-service channels. "With this app, retailers can incorporate feedback into chat," said Susan Meriwether, VP of product marketing, "to ma...