Products

It has been a busy three years for Bonitasoft. Since its launch, the company has: 1) commercialized its open source business process management technology, which it created out of the Bonita Project in the mid-2000s; 2) pulled in $28 million in venture funding; and 3) attracted some 600 customers, i...

BigContacts has unveiled a new iteration of its CRM application. BigContacts 2.0 is a full-featured CRM suite "that is couched in a simple and easy-to-use format," said founder and CEO Bob Walton. That is a point of pride for the company. "We have taken the pillars of what a CRM system needs and mad...

Siebel saved my life. Not really but sort of. By the early 1990s, I had been selling software for what seemed like a lifetime and dealing with the typical frustrations of life in sales. There weren't enough leads, and there was always more work to do than you could squeeze into a day. I kept records...

The case for mobile CRM is an easy one to make. Smartphones are now ubiquitous, and the way most people work requires 24-7 accessibility. Not being tethered to a desktop to access customer records is also a plus, if not an outright necessity in some cases. However, as we discussed in part 1 of this ...

Mobile CRM is well entrenched in the sales and marketing spaces -- perhaps too entrenched in some cases. However, the third tier of traditional CRM -- service -- has barely been breached by mobile technologies. Some headway has been made, but for the most part it has been in fits and starts. Only a ...

InsideView earlier this month debuted a new marketing offering housed on its InsideView CRM Intelligence Platform. "One of our working premises is that even with the massive amount of spending companies do on CRM automation, the products still do not fully address the needs of understanding the cust...

In a move to bolster its offerings for the real estate market, Trulia said this week that it would acquire Market Leader, a Software as a Service-based CRM company targeting agents and brokers. The acquisition, expected to close in the fall, will provide Trulia with tools to help real estate profess...

Twilio last week rolled out capabilities that extend its communications API platform into the cloud contact center market. The new functionality is aimed at companies that want to migrate part or all of their traditional contact center operations to the cloud, or those that want to enhance existing ...

Salesforce has announced that a product it first unveiled last summer, Salesforce Communities, will go live this summer. Since its original debut, Communities has been tweaked to take into account user views and feedback. Salesforce's user community got a taste of similar functionality last month wi...

PowerObjects has released PowerMap, a new add-on for Microsoft Dynamics CRM. "It is a way to create a visualization of geolocation in the database," said PowerObjects CEO Dean Jones. Version 2, which is expected in a few weeks, will have stepped-up capabilities, and a more advanced version will foll...

Hoopla has debuted Game Center, a new sales performance module that uses contests to incentivise CRM software users. It typically works this way: A sales organization identifies a certain behavior or goal, such as prompting sales staff to make more cold calls or follow up with prospects. The module ...

Pegasystems has rolled out the newest iteration of its marketing application. New or enhanced features include improved ability to perform real time event-triggered actions and new B2B recommendation functionality. The key to understanding this app is its name, "Next-Best-Action," said Steve Kraus, ...